rogat+-+memo+6+-+B+-+conceptual+framework,+research+design+grid

Michelle Rogat Memo 6B - Conceptual Framework


 * Aims || Questions || Data Collection || Emerging Arguments || Literature ||
 * * observe and analyze where resistance to sustainability comes from in a business
 * then find ways to work around those problems
 * figure out what resources are available to a business that will make sustainability a success there
 * show the untapped potential for the hospitality industry to move towards environmental sustainability
 * analyze the business ecology of the hospitality industry to
 * show the interdependence of the business nodes in that hospitality industry
 * find issues that came up with sustainability projects in each of the nodes and take from that data reoccurring advice for businesses to become sustainable || * what is the status of waste and environmental sustainability now in the hospitality industry
 * what are the views of sustainability from the hospitality industry overall? the separate parts such as hotels, restaurants, etc. and does that make a difference in the overall view?
 * what are the resources available to these businesses to be more sustainable?
 * how can the services that are needed daily by these businesses be more sustainable and contribute to improving the business' impact on the environment?
 * are there obstacles or hurdles that stand in the way of the hospitality industry becoming sustainable?
 * are there reoccurring issues or advice that stem from the analysis of varying sustainability projects in this industry?
 * does the organization and management styles within a business affect the success of a sustainability project?
 * is over-indulgence and waste necessary to feel the luxury of being doted on? (is a certain extra waste necessary for hospitality?) || * find businesses that are in the hospitality industry such as country clubs, golf courses, restaurants, hotels, etc.
 * interview the management, employees, members/customers
 * possibly send out surveys to these businesses to find data on information from the importance they put on protecting the environment to their business strategies
 * use the country club as a field site for following projects through to make the golf course, restaurant, and clubhouse more environmentally sustainable
 * interview environmental consulting professionals and organizations to discuss their triumphs and tribulations with themselves and their clients
 * interview the elite members and customers and ask questions to understand their view on their role with the environment and the importance they put on that role, how much they are aware of their impact, etc. || * important to collaborate with all stakeholders involved from the beginning
 * resistance to sustainability stems from the hegemonic backgrounds of the people in charge
 * there is the potential for the hospitality industry to make a huge impact on improving their industry's effect on the environment
 * longevity of the people involved correlates with the success of the projects in the end
 * the options of more choices can actually have a negative effect on happiness of a customer, there is a choice paralysis and it sets the bar unpractically high for the customer satisfaction || * separate literature on the different businesses like country clubs, golf courses, restaurants, etc. and how they can be environmentally sustainable
 * lit. on "greening" a business
 * information on the environmental impact of these separate businesses
 * information on the environmental sustainability movement and its progress overall
 * literature on the importance of studying the elite of society
 * on the influence of one's surroundings - such as places where you shop and eat, on how you live your life and make decisions
 * resistance to sustainability in society and in business
 * organizational structure of a business and how it influences the success of a business goal
 * literature of studies on the choice paralysis and overall happiness ||